Television
September 1, 2020

Dshop.com.au

Campaign Objective:

Dshop is Australia’s independent online department store. Established in Brisbane 10 years ago, Dshop is 100% Australian-owned and operated, offering a wide range of products at discounted prices. Orders are dispatched from Dshop’s local warehouses within one day, and the 24/7 customer care team is always happy to help anytime.

 

Dshop’s main objective was to increase brand awareness, generate website traffic, and drive conversions.

 

 

Campaign Outcome:

Dshop saw a significant increase in website traffic throughout the campaign, which was tied to the advertising schedule. This corresponded with an increase in sales activity across the site. We are also seeing a boost in brand awareness for Dshop in what is a very competitive market.

Visit Client Website
  • Agency or Direct

    Direct

  • Client

    Dshop.com.au

  • Date of Activity

    September-November 2020

  • Media Format

    TV

  • Budget

    $40,000 to start but is now ongoing as part of “always on” strategy

  • Category

    Online retailer

Campaign Creative

15 Second Television Commercial

Broadcast across Channel 9, 9Go!, 9Gem, 9Life, 9Rush, and digitally on 9Now.

Hear what the Client had to Say

“From my experience with 9Voyager and Nine platforms overall, they have helped us generate the best results, especially for long-term brand growth. Our campaigns drove extra traffic to our website, but more importantly they have helped to build our brand for long-term growth.”

Linda Vella
Marketing Director

Let’s work together.

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Nine Plus is the specialist division within Nine, here to work with small and medium-sized businesses to help your advertising across Nine’s television, digital, radio and print brands.

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